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FDA Program Encourages Kids To ‘Read The Label’

June 3, 2014
by Candy & Snack TODAY

Washington — Taking a new tack to help children make informed food choices, the U.S. Food and Drug Administration (FDA) is launching an updated version of its online “Read the Label” youth outreach campaign geared toward nine- to thirteen-year-olds, the agency reports.

Available in English and Spanish, the three-pronged initiative includes downloadable, printable resources and tools for children, parents and educators to help them make full use of information in the Nutrition Facts Panel (NFP).

The children’s module includes fun, interactive activities such as tips for using the NFP information at home, in stores, cafeterias and fast-food restaurants; a problem-solving game that challenges them to find nutrient information for favorite snacks; nutrition word search challenges and a rap song about using the NFP.

Parents can access ideas for talking about the panel with their children, tips on choosing healthful foods and a booklet about using the NFP when planning meals, shopping and cooking. For educators, the site provides an outreach manual, activities and tools for working with parents and families, a “Read the Label” presentation and talking points.

All resources are available at fda.gov/nutritioneducation; choose “Read the Label” Youth Outreach Campaign.



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