Haribo of America Debuts Juicy Gold-Bears
April 23, 2013
Baltimore, MD — In its first extension of the Gold-Bear line, Haribo of America, Inc. is unveiling Juicy Gold-Bears, made with 20 percent more fruit juice than the traditional Gold-Bears.
Lime, pear, apple, peach raspberry and black currant flavors come in four-ounce peg bags carrying a SRP range of $1.09 to $1.69. They are gluten-, fat- and GMO-free and contain no artificial colors.
“Juicy Gold-Bears are similar to the Gold-Bear gummi candy Americans have come to love, but this delicious new version contains more than 20 percent fruit juice which enhances the flavor,” Haribo of America President Christian Jegen says. “They are very popular in the U.K. and Germany, and we think the new juicy flavor will appeal to the American palate as well.”
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