Mars Snickers Brand Partners With Jockey
May 2, 2013
Hackettstown, N.J. — Mars Chocolate North America is teaming with jockey Rosie Napravnik, promising to give away one million Snickers Bites if she wins the Kentucky Derby this Saturday, May 4.
“Napravnik is one of the leading jockeys in North America and if she wins Saturday, she will become the first woman to do so in the prestigious event's history,” Mars reports.
The company says it will distribute the bites in 62,500 16-ct bags on a first-come, first-serve basis in June. Contingent upon her victory, the company will announce more details on its Facebook page.
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