Mondelez Brings Cocoa Life To Ivory Coast
June 6, 2013
Deerfield, IL — Expecting to reach 75,000 people in cocoa farming communities, Mondelez International, Inc. is launching its $100 million Cocoa Life sustainability project in Ivory Coast, part of its $400 million global Cocoa Life program.
In partnership with CARE International and the Ivorian government's Conseil du Cafe Cacao, Mondelez has begun pilot programs in 11 villages where CARE is working to improve the production capabilities and livelihoods of farmers. Mondelez claims the program emphasizes farmer training and community involvement for women.
Fighting crop disease is another focus area for the company, which is working with the Ivorian government’s research arm to develop more productive, disease-resistant cocoa trees.
“At CARE, we know that business can play a vital role in tackling poverty and injustice,” says Balla Sidibe, director of CARE International in Ivory Coast. “For a company like Mondelez, that means seeing poor people as vital stakeholders in their long-term success by putting farmers and communities at the heart of their supply chain.”
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