Baltimore, MD — Goetze’s Candy Co., Inc.’s Caramel Creams carrying front-of-pack (FOP) calorie labels are hitting shelves for the first time this week.
The company has adopted the NCA’s Treat Right FOP labeling program and has also redesigned the Caramel Creams packaging to include an image of the candy.
Mitchell Goetze, President and COO says: “We are proud that the first product donning the new front-of-pack label is one of our oldest selling pack configurations, actually dating back to my grandfather: the Caramel Creams tray pack.”
The company reports it expects to have 90% of its products converted by the third quarter of 2014. It could also include other nutritional labels, space allowing.