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Bell Debuts Revamped U.S. Website

February 26, 2014
by Candy & Snack TODAY

Northbrook, IL — Aiming to showcase the company’s products and services with greater transparency, Bell Flavors and Fragrances, Inc. has redesigned its website,, for the U.S. market.

The new site highlights the company’s four divisions — flavors, fragrances, botanicals and ingredient specialties — with distinct sections featuring industry-specific services and applications.

Kelli Heinz, director of marketing & industry affairs, says: “The modern design offers more functionality and transparency of Bell’s products and services while the enhanced content allows for greater outreach to our customers, communicating our brand and showcasing some of our latest innovations.

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