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2013 Easter Sales Performance Review

Webinar — Other Education

May 30 - 31, 2013

Date: Thursday, May 30, 2013

Time: 1:00 p.m. ET

Duration: 60 minutes (including Q&A)

Cost: FREE to members, staff and customers; $99 to all others

Presenter: Larry Wilson, NCA vice preseident of customer relations

Sponsored by the National Confectioners Association


During this interactive webinar NCA's VP of Customer Relations will take a closer look at retail sales numbers around candy's second biggest selling season, Easter, and share trends on how seasonal merchandising and promotion can contribute to overall retail sales growth across some of confectionery's largest distribution channels including food, drug and mass. Participants will also come away with insights into how best to prepare for this holiday in 2014.

Key takeaways:

* Factors that figure into consumers deciding to spend more during holiday seasons.

* How and when to merchandise in order to maximize Easter holiday sales.

* How channel blurring can affect holiday sales in your store.


If you are a current NCA member and know your NCA login information, login here and then register for the event.

For current members who do not know their login information click here and the information will be sent to your email address.

Do not yet have an NCA login? Create an NCA account here, then sign up for the webinar(s).

Note to those creating a new NCA account: You will receive an email with your login and password. Check your email, and then use your new login/password to login and register for the event.

Questions about NCA login or webinar registration? Call or email Reggie at 202.534.1469.