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Easter Bunny Brings Delicious New Web Site

Vienna, VA—Bunnies and chicks – the chocolate and marshmallow kind – are among the many items highlighted this month on the new National Confectioners Association Web site, This delectable site is chock-full of candy facts and figures on Easter, tempting treats, holiday traditions and more.

While the tradition of filling Easter baskets with eggs and sweets began with German settlers more than 200 years ago, insights on what candies we enjoy today during Easter and beyond are up-to-date on the site. Including interesting Easter facts like: according to the Guinness Book of World Records, the largest Easter egg ever made was over 25 feet high and made of chocolate and marshmallow. The egg weighed 8,968 lbs! Ninety million chocolate Easter bunnies and 16 billion jelly beans are prepared each year for Easter. Additionally, more than five million marshmallow chicks and bunnies are made each day - all in preparation for Easter.

“Celebrating Easter is about celebrating family and tradition,” says Larry Graham, president of NCA. “Eighty-eight percent of adults continue the Easter tradition by creating baskets for their kids each year. The updated site includes ways to start new traditions, from donating an Easter basket to a local charity to creating a neighborhood Easter egg hunt. The possibilities are limitless.”

In deciding what candies to include in your Easter basket, try a combination of treats that are reminiscent of traditions from your childhood celebrations, as well as new novelty candies. The new profiles a variety of candies that may inspire a new idea for your Easter basket.

The site also includes important diet and nutrition information about candy and how to incorporate it into a healthy and balanced diet. A special diet and health section helps parents read nutrition labels and provides tips to help kids manage their weight.

“Kids need to eat well to fuel their growth, and eating should be enjoyable. If a child is eating a nutritious diet based on the USDA Food Guide Pyramid, they can still eat foods like candy and cookies in moderation,” explained Susan L. Johnson, Ph.D., an assistant professor of nutrition at the University of Colorado's Center for Human Nutrition. “However, they should also have fun opportunities to be physically active so parents don't have to worry about occasional treats.”

The New contains useful information about a variety of other candy-related topics. From Valentines Day to Halloween, birthday parties to back-to-school, parents can refer to the site for party tips, holiday recipes, craft and game ideas as well as suggestions for creating sweet family traditions.