January 19, 2012
December 25, 2011 Retail Sales Summary (SymphonyIRI)
Total candy and gum sales for the latest year ending December 25, 2011, were up 3.9 percent, according to SymphonyIRI. Chocolate drove the increase, up 5.6 percent, while non-chocolate was up 3.4 percent. Gum sales were off 1.5 percent yet rebounded during the latest 4 weeks to a 0.2 gain. The December four week period showed gains in leading channels with convenience accelerating into the double digits with an 11.2 percent gain, followed by FDMx up 3.2 percent.
Convenience store sales accelerated with annual sales up 5.1 percent peaking in the latest 12 weeks with a 9.4 percent increase. As in past months, chocolate leads the charge in c-stores with sales up 9.2 percent for the year and 12.3 percent for the latest 12 weeks. Unit sales are softening due to cost driven inflation with total candy & gum units off 1.6 percent for the latest 12 weeks.
Members and trade partners: