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Easter 2005 Retail Sales Summary

May 1, 2005

Easter 2005 Sales Analysis

$ Percent Change vs. Year Ago (Food, Drug & Mass excluding Wal-Mart)

Distribution Channel FD&M FoodDrugMass
Candy Category% Change % Change % Change % Change
Total Candy -7.6%-10.4%-8.1%-2.8%
Chocolate Candy -8.5%-10.8%-8.2%-5.5%
Non-Chocolate Candy-4.0%-8.9%-7.8%+10.6%


Unit Sales Percent Change vs. Year Ago (Food, Drug & Mass excluding Wal-Mart)
Distribution Channel FD&M FoodDrugMass
Candy Category% Change % Change % Change % Change
Total Candy -3.0%-7.8%-1.4%+1.5%
Chocolate Candy -2.6%-7.3%-0.6%+0.5%
Non-Chocolate Candy-4.0%-9.2%-3.7%+4.6%