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October 07, 2007 Retail Sales Summary (Information Resources, Inc.)

October 7, 2007

This end of quarter IRI report contains quarterly convenience store information in addition to NCA's monthly Food, Drug, and Mass (excluding Wla-Mart) sales data.

Food, Drug and Mass Plus Convenience Outlets Information
The confectionery industry ended the summer months and back to school sales period with one of the strongest summer selling seasons in many years. According to Information Resources, Inc., sales increased 3.7% for the twelve week summer selling season ending October 7. Four week sales growth came in at and even three percent and the fifty-two week sales are showing a 3.2% growth rate.

Mass merchants and supermarkets posted the largest sales gains during the 2007 summer months. Mass merchant sales grew 6.7% during the twelve week period while supermarket sales grew 3.7%. Drug Stores grew at a 2.9% rate during the same time period. For the fifty-two week sales period, Mass Merchants are leading the way with 5.4% growth followed by Drug Stores at 4.6% growth and Supermarkets at 3.2% growth.

Gum sales continue at record growth levels with a 7.0% increase led by the sugarless gum category with a 12.6% increase. Chocolate sales have increased 3.6% for the most recent fifty-two week period while non-chocolate candies have increased 0.5%.

Convenience Stores
Convenience Stores continue their outstanding growth in the confectionery category with a 7.4% increase for the fifty-two week period ending October 7, 2007. Combined sales in Food, Drug, Mass (excluding Wal-Mart) and Convenience Store increased 3.8% for the most recent four week period and 4.6% for the fifty-two week period.

October 7, 2007 Retail Sales Summary
$ Sales Percent Change vs. Year Ago (Food, Drug, and Mass excluding Wal-Mart) and C-Stores

Candy and Gum Sales
4 Week $
12 Week $
52 Week $
Class of Trade
% Change
% Change
% Change
FDM Excluding Wal-Mart
+3.0%
+3.7%
+3.2%
Food
+3.2%
+3.4%
+1.8%
Drug
+1.4%
+2.9%
+4.6%
Mass excluding Wal-Mart
+5.3%
+6.7%
+5.4%
Convenience
+5.1%
+7.7%
+7.4%
FDM plus Convenience
+3.8%
+5.3%
+4.6%



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