State of the Industry

From hundreds of small, family-owned businesses to the companies behind some of the world’s most iconic brands, NCA members make honest, authentic, transparent, affordable, fun treats.

  • The overall confectionery market saw moderate growth in 2014
  • Generating an estimated $21.1 billion in U.S. retail sales, chocolate remains the largest sub-category in confectionery
  • With a sales increase of 2.1 percent in 2014, non-chocolate U.S. confectionery sales reached $10.4 billion.
  • Gum generated $3.1 billion in U.S. retail sales in 2014, with sugarless making up 84 percent of all gum sales.
  • Seasonal candy accounts for about 21 percent of annual sales.

NCA Members and Retail Trade Partners:
Login for access to even more information in our Data and Insights Library.

State of Confectionery Retailing

Whether purchased at a supermarket or a ballpark, a sprawling super center or the little shop around the corner, consumers delight in finding their favorite sweet treat and  choosing the right moment to enjoy it.

  • More than 7 out of 10 shoppers buy confections at the same store where they purchase the majority of their groceries.
  • In any given month, 56 percent of Americans purchase candy in a supermarket.
  • More than 40 percent of online candy shoppers have purchased candy from specialty confectionery retailer.
  • Confectionery is a seasonal powerhouse for U.S. retailers, growing nearly 8.5 percent during the Valentine’s Day, Easter, Halloween and Winter Holiday seasons in 2014 over 2013.

NCA Members and Retail Trade Partners:
Login for access to even more information in our Data and Insights Library.

Related News

Candy & Snack Today | Data & Insights

Clean Label Ingredients Market To Surpass $47B by 2022

13 Jan 2017 - Dublin — Sales for clean label ingredients are anticipated to grow 6.6 percent compounded annually through 2022, reaching some $47 ...

Candy & Snack Today | Data & Insights

Ecommerce, Holistic Approach Among 2017 Packaging Trends

10 Jan 2017 - Downers Grove, IL — From establishing a “one-size-fits-all” mindset to better align with ecommerce business models to taking a more ...

Candy & Snack Today | Data & Insights

Functional Food Market To Grow 7.8% By 2021

10 Jan 2017 - Dublin — The global functional food and beverage market is anticipated to grow 7.8 percent, compounded annually, through 2021, according ...

NCA members and retail partners:
Login for full access to NCA's library of data and insights.

Login to My NCA
International Business Resources

NCA provides its members with valuable resources to support international business opportunities, to understand international confection markets and trends and to capitalize on U.S. international trade assistance programs.

International Trade Statistic and Regulation Database

• What’s New
• Proposed and Pending Requirements
• Standards of Identity
• Ingredient Allowances
• Packaging and Labeling Requirements
• Trademark Laws
• Other Import Requirements
• In-Country Resources

Search The Database

Global Market Insights

• International Trends Dashboard
• Total Market Size By Country
• Country Specific Data
• Country & Regional Growth Outlook

Search by Country

USDA Market Access Program (MAP)

Global Organics earned the Far for Life Social and Fair Trade certification

The MAP matches up to 50 percent of your qualifying marketing and promotional expenses including advertising, sample shipments, public relations, seminars, certain publication expenditures and many trade show-related expenses. Beginning January 2015, more than $2 million in marketing subsidies is available to the confectionery industry for the calendar year.

Learn More