Just Born Quality Confections

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Just Born Quality Confections is a third generation, family-owned candy manufacturer that has been in business since 1923 and is known for its iconic brands including: PEEPS®, MIKE AND IKE®, HOT TAMALES® and GOLDENBERG’S® PEANUT CHEWS®

Just Born is the ninth largest candy company in the country and all of our candy is proudly produced in the USA.  We employ more than 600 associates, most of whom are at our world headquarters and candy factory in Bethlehem, PA, where we produce PEEPS®, MIKE AND IKE® and HOT TAMALES® Candies.  We also have a factory in Philadelphia, PA, where we continue to produce GOLDENBERG’S® PEANUT CHEWS® Candy.

The PEEPS® Brand is our most widely known candy brand, particularly for the PEEPS® Chick and PEEPS® Bunny at Easter time.  PEEPS® Marshmallow Candy is available in a variety of shapes, colors and flavors at all the major seasons including Halloween, Christmas, Valentine’s Day, Easter and Summer.

MIKE AND IKE® is our largest brand by dollar sales and is a top selling fruity, chewy candy brand available in a wide array of flavor varieties and package sizes.  HOT TAMALES® is the number one cinnamon candy in the USA and is usually positioned right next to MIKE AND IKE® in candy retail locations.  The MIKE AND IKE® Original and HOT TAMALES® Theater Boxes are two of the best selling items among candy packaged in boxes and are available nationally in all major retailers.

The GOLDENBERG’S® PEANUT CHEWS® Brand which we acquired in 2003 is our oldest candy brand and is still a leading regional chocolate candy with sales strength in Philadelphia, New York, Baltimore and Tampa.

Just Born also operates two retail stores located in National Harbor, MD and the Promenade Shops in Center Valley, PA. The two stores and our online store at www.peepsandcompany.com carry all of our candy and branded gifts, apparel and other fun merchandise.

Company Details

Location: Bethlehem, PA - 15th District

Website: http://www.justborn.com

Founded: 1923

U.S. Employees: 600+

Exports to Other Countries: Yes


David Shaffer, Chairman & Ross Born, Chief Executive Officer

Company Products


Just Born is known for the candy brands MIKE AND IKE®, PEEPS®, HOT TAMALES® and GOLDENBERG’S® PEANUT CHEWS®.