Topic: Candy/snack/specialty – In-store marketing
Kristine Martinek – Retail Strategy and Shopper Insights Leader, WSL Strategic Retail
Monthly retail sales reports are consistently painful, and the growth of consumer goods (without auto and gas) has stayed below 1 percent. This session will share insights on how brands and retailers can step in and break this cycle of weak sales by refocusing on the principles that make shoppers excited to browse and buy — respect, fairness, honesty and trust.
Sweet Insights: Unwrapped is a digital learning series aimed at providing our industry with insights and innovations in everything from flavor trends to retail technology. Check out the series program and if you have any questions, let us know!
Gain insights on the key trends and drivers of the last year and what to look forward to in the coming year.
The registration fee is waived for dues-paying members of NCA and our retail customers. If you are currently in our database, you will be prompted to login using your corporate email address and password. You can have your password sent to you if you have forgotten it.
Manufacturers, Suppliers and Brokers:
If your company is not an NCA member and you are interested in this webinar and additional benefits NCA membership offers, please contact us. You may also contact us to pay the non-member registration fee of $350.
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