Larry Levin, Executive Vice President Consumer and Shopper Marketing, IRI
Sally Lyons-Wyatt, Executive Vice President & Practice Leader IRI
This webinar highlights the most current performance, insights and trends for candy and snacks combined with a look forward to opportunities to grow each category.
Phil McGee, President, Decision Breakers
Get a clear picture of the “state of shopper insights” and an understanding of how to unlock its full potential. This webinar will give retail and manufacturer practitioners visibility to best practices in their field and will be a useful tool for all companies to benchmark their own performance and practices relative to peer companies.
Arthur Sevilla, Head of Vertical Strategy, Pinterest
Pinterest guides consumers through the shopping journey from the first moment of inspiration to the final purchase, meaning retailers can reach shoppers much earlier in the decision-making process. Attendees will learn about the future of discovering products along with some powerful insights into the future of shopping.
Curt Munk, Sr. Vice President, Marketing FCB Red
This informative webinar is about understanding the deeper motivations that guide product choice and how manufacturers, retailers and agencies need to think well beyond the intrinsic of product performance and start connecting to who consumers and shoppers really want to be with their purchase.
Jordan Rost, Vice President Consumer Insights, Nielsen
Explore the truths about snacking occasions to engage new buyers and how retailers can turn competitive threats into collaborative opportunities for growth.
Mike Black, Vice President Marketing, Profitero
E-commerce is driving disruption and unlimited opportunity for candy, snack and specialty manufacturers and retailers. This webinar highlights the latest trends as well as the five essentials for success in the e-commerce world.
Larry Deutsch, Executive Vice President and General Manager, Blue Chip Marketing
Today’s omnichannel retail landscape shifts every day, from Amazon’s ownership of Whole Foods to multi-generational usage of social media and mobile for purchase decisions. In this exploding digital universe, brands and retailers must learn how shopper marketing still has the power to drive sales, engage shoppers and complement other marketing initiatives to achieve transformational growth.
Larry Wilson, Vice President of Industry Affairs, NCA
Seasonal sales continue to grow faster than the rest of the confectionery category. This webinar will help you optimize your seasonal sales by sharing the secret sauce for maximizing traditional seasonal sales as well as gaining incremental sales on new and untapped opportunities.
Gain insights on the key trends and drivers of the last year and what to look forward to in the coming year.
The registration fee is waived for dues-paying members of NCA and our retail customers. If you are currently in our database, you will be prompted to login using your corporate email address and password. You can have your password sent to you if you have forgotten it.
Manufacturers, Suppliers and Brokers:
If your company is not an NCA member and you are interested in this webinar and additional benefits NCA membership offers, please contact us. You may also contact us to pay the non-member registration fee of $750.