St Pierre Adds Cinnamon Variety To Crepes Line


Cinnamon filled crepes are being added to St Pierre’s portfolio, which also includes chocolate & hazelnut filled crepes.

Made in the heart of France, the new variety of lace thin crepes are rolled in a cinnamon filling, the company reports. To improve on-shelf display and drive trial, St Pierre has debuted shelf-ready packaging for its crepes line, making it easier to merchandise the products.

Each 6.7-ounce pack holds eight individually wrapped crepes and has a SRP of $3.49. They ship in 10-ct displays.