Washington — For the second consecutive year the Sweets & Snacks Expo has set an attendance record, with more than 18,000 professionals from almost 90 countries turning out for North America’s largest candy and snack trade event, NCA reports.
In addition to growing attendance, exhibitors increased 6 percent this year with more than 800 companies showcasing their latest innovations on show floor, which exceeded four acres, according to the Association. Further, the show attracted nearly 220 first time exhibitors.
“There was an amazing energy on the exhibit floor this year as the Sweets & Snacks Expo continues to be the premier, must-attend event in the confectionery and snack business,” says John Downs, NCA president and CEO. “Expo was the perfect venue to introduce the chocolate and candy industry’s recent leadership commitment to our retail and wholesale customers.”
With more than 80 percent of the candy category’s buying power in attendance, and beyond 75 percent for the snack category, the Association hosted an education session on the opening day to share the details of the voluntary industry commitment.
“Year after year, the Sweets & Snacks Expo proves to be the leading business event for the candy and snack categories, and 2017 was no different,” says Barry Rosenbaum, Expo chairman and president of Nassau Candy Distributors, Inc. “We are proud to provide a focused environment where attendees can meet with current and future partners, and learn about the latest trends affecting the industry.”
NCA reports the 2018 Sweets & Snacks Expo is already 90 percent sold out.