Big League Chew Gets New Balance Shoe Line

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Boston, MA – New Balance, Inc. chose today to introduce a special-edition Big League Chew athletic shoe collection featuring four-time MLB All-Star Francisco Lindor of the Cleveland Indians and two-time All-National Pro Fast Pitch Team member Sierra Romero to recognize National Bubble Gum Day. The collection includes baseball and fast pitch cleats, FuelCell Echo trainers, slides and graphic tees, scheduled to hit select Dick’s Sporting Goods stores, www.dicks.com and www.newbalance.com February 28.

“I have a lot of fun playing baseball,” says Lindor. “The Big League Chew collection has that same energy – blowing bubbles, smiling and laughing on the field with my teammate Sierra.” The two athletes are featured in an unboxing of the collection on their Instagram feeds — lindor12bc and sierrajoy32.

“Bubble gum and baseball have always been the perfect pair, and now with New Balance, that includes the perfect pair of shoes,” says Rob Nelson, Big League Chew inventor. “New Balance has done an incredible job of bringing our iconic Big League Chew characters to life. I look forward to seeing fans and ballplayers of all ages enjoy the gift of bubble gum fun.”

The NB + Big League Chew collection features bubble gum color schemes including Outta Here Original, Ground Ball Grape, Big Rally Blue Raspberry and Swingin’ Sour Apple . The 4040v5 baseball cleat, the Fuse v2 fast pitch cleat and the FuelCell Echo come with a custom Big League Chew stay-fresh footwear pouch, according to the company.