Converted Flexible Packaging Market To Reach $15.5B By 2021


Cleveland — Food markets for converted flexible packaging are anticipated to reach $15.5 billion by 2021, with product introductions and trends toward smaller pack sizes driving the market, according to research company The Freedonia Group.

“Pouches and bags will capture share from rigid packaging most significantly in areas where convenience of use and storage economy are critical advantages, such as in the candy, snack and beverage markets,” says analyst Katie Wieser.

Consumers’ interest in better-for-you snacks, which generally need higher barrier requirements and tend to leverage standup pouches, will drive some of these gains, the researcher reports.