Deerfield, IL — Mondelez International, Inc. has committed to making all of its packaging recyclable and providing recycling information by 2025 as part of its strategy for a circular packaging economy and to deliver on its long-term goal of zero-net waste packaging, the CPG company reports.
“As the global snacking leader, we’re committing to using sustainably sourced materials and recyclable packaging as part of our active contribution to reduce packaging waste and establish a circular economy for packaging,” says Rob Hargrove, executive vice-president, R&D, quality and innovation. “Plastic waste and its impact on the planet is a broad, systemic issue that our consumers care deeply about, and which requires a holistic response. Together with partners from across the industry, as well as public and private entities, we can help to develop practical solutions that result in a positive environmental impact.”
The company aims to achieve zero-net waste packaging by addressing two objectives: make it easier for consumers to recycle packs and support industry coalitions to improve recycling rates.
To achieve this, Mondelez is committed to making all packaging with recyclable material by 2025, and provide design guidelines for a circular economy to packaging developers, set priorities and identify materials to use or avoid across its packaging range. Further, by 2020, all paper-based packaging will be sustainably sourced and 65 million kilograms of packaging material will be eliminated.
Additionally, the company reports it will support industry coalitions and public-private partnerships to develop vital waste-management infrastructure to reduce waste and improve real-world recycling rates.