Carle Place, NY – Simply Chocolate is expanding its range of products to include new signature products, additional chocolatiers, dedicated corporate gifting capabilities and exclusive content. Part of the 1-800-FLOWERS.COM, Inc. family of brands, the online retailer notes the release of the new items is timed to coincide with the Valentine’s Day holiday.
“As we advance our strategy to provide shoppers with the definitive destination to discover a curated assortment of chocolate gifts and engaging content, we are very excited to introduce these new offerings from Simply Chocolate,” says Steve Druckman, president, midwest gourmet food group. “With Valentine’s Day fast-approaching, we look forward to helping gift-givers express, connect and celebrate with decadent products from distinguished chocolatiers, while delivering an immersive customer experience into the world of chocolate.”
Two new products join the company’s proprietary collection: Simply Chocolate Premier Collection, available in 14- and 28-piece boxes is an assortment of crèmes, caramels and ganache; and Simply Chocolate Colossal Truffles, in six- and 12-piece gift boxes, are a collection of six varieties — Black & White, milk chocolate raspberry, dark chocolate, peanut butter sea salt, milk caramel and milk chocolate.
In addition, four brands are joining the line of products available on the site: Ethel M, Jacques Torres, Knipschildt and Kohler. In addition to offering classic items from their lines, the brands have also developed items exclusively for the site, including the Ethel M Chocolate Exclusive Gift Crate, Jacques Torres Exclusive Chocolates Gift Box, and Knipschildt Exclusive Chocolate Treasures Gift Box.
The company also unveils a Corporate Gifts that includes corporate suggestions, personalized product options, and a business gift specialist who can offer advice.
The site’s Explore Chocolate section has been expanded with newly created exclusive content. Highlights, according to the company, include details on chocolate shops across the country, profiles of chocolatiers, insights into the latest chocolate trends, recipes and videos. Customers are encouraged to share their love of chocolate using #simplychocolate across social media platforms. C&ST