Snax-Sational Supports Operation Backpack


New York City — As part of its annual Giving Tuesday initiative, Snax-Sational Brands, LLC and TV host and “SNACKGiving Ambassador” Wendy Williams threw a VIP event on December 3, at Dylan’s Candy Bar to raise funds for Operation Backpack, which aims to distribute bags filled with school supplies to children living in homeless shelters, the snack company reports.

Guest at the event included Real Housewives of New Jersey Jennifer Aydin, HGTV star Paige Davis and Snack-Sational brand partners Jerry Bello and Frank Florio, Snax-Sational reports.

The charity partnership between the snack maker and Williams was first announced at the 2019 Sweets & Snacks Expo.